Our Story
Made in India,
for every face.
LEVINA is an independent, India‑based beauty brand. We design professional makeup brushes, made in India, and we built it the hard way, on our own.
We started LEVINA with a simple frustration: the brushes that actually performed like a professional's were either expensive, imported, or both. The affordable ones shed, dragged and left streaks. There was very little made in India that we were proud to put on our own faces.
So we started LEVINA. It's bootstrapped, self‑funded from the first rupee, with no outside investors. Every brush we sell goes straight back into making the next one better.
Our brushes are designed by us and made in India. We obsess over the small things: the softness of the fibre, the crimp of the ferrule, the balance of the handle in your hand. Each head is shaped for a single job and checked before it ships. It's slower this way. We think it's worth it.
We're a small team learning in public. If you're holding a LEVINA brush, you're part of a young Indian company trying to make something genuinely good. Thank you for that.
Made in India
Designed by us and made in India, not imported and rebranded.
Independent & bootstrapped
Self-funded from day one, with no investors. We reinvest in better brushes.
Cruelty-free
Ultra-soft synthetic fibres only. Never animal hair.
Built to last
Double-crimped ferrules and balanced handles made to hold up, wash after wash.
A note from us
“We didn't set out to build the biggest brush brand. We set out to make the one we wished we could buy: soft, honest, Indian, and made to last. We're still a small team, and we read every message. Tell us how we can be better.”
The LEVINA team
Founders · India